Category: Star Plus

StarPlus is an Indian Hindi-language general entertainment pay television channel owned by JioStar, a joint venture between Viacom18 and Disney India. Launched on 21 February 1992, initially as an English-language channel, it transitioned to Hindi programming in 2000. StarPlus offers a diverse lineup of family dramas, romantic comedies, youth reality shows, and crime series, including popular shows like Anupamaa, Yeh Rishta Kya Kehlata Hai, and Ghum Hai Kisikey Pyaar Meiin. Renowned for its high viewership, it reaches approximately 50 million viewers weekly and is available globally via cable, DTH, and streaming platforms like Disney+ Hotstar and YuppTV. Its slogan, Badhaye Rishton Ka Rang (“Enhancing the Colors of Relationships”), reflects its focus on emotionally engaging storytelling.